Web Content Bottleneck: Breaking the Glass
By: Mark Glesne

Many campuses experience a bottleneck with their web content updates. Content owners need more and more yet IT doesn’t have time to keep up (nor the funding to add staff). Updates don’t get done on a timely basis, and the web site gets stale. This is a classic bottleneck problem.

Empowering the content owners
A logical solution is to empower the content owners to do their own updates. Word processing made secretarial pools a fond memory; now you can do the same with content editing.

Web content management is the answer. Solutions like OmniUpdate provide a simple, easy and intuitive way for content owners to make their own updates. It is web-based, so they can do this when and where ever they want. IT is then free to do the work they need to do.

Familiar tool bar
The key to real, effective adoption of Web content management is familiarity. We find that our familiar tool bar, and all it represents, is the key.

OmniUpdate is a WYSIWYG (What You See Is What You Get) system that uses word-processing tools, is simply installed, and affordable. Because of the familiarity, training is quick, easy and effective. Adoption is swift and web sites blossom with fresh, accurate and complete information for the campus community.

Proven effective
We're working with over 450 colleges and university Web sites today and enthusiastic references are our pleasure to provide you. They will all discuss with you how easy it was to adopt OmniUpdate, and that the success is based on content owners' empowerment.

Please do not hesitate to call us directly and we will set up a custom demo for your group.

Phone: 805-484-9400
Toll Free: 800-362-2605

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